Shaun Smith at SPEAKERS for BUSINESS

Shaun Smith

Powerful Speaker and Author

Overview

Shaun has been a catalyst in expanding management focus from the tactical issues of customer service to the wider strategic issue of customer experience. He has developed some of the latest thinking around this subject, helping organisations world-wide create a compelling customer experience that achieves brand differentiation and customer loyalty.

He is co-author of three acclaimed business books. His first book ‘Uncommon Practice’ examines those companies that create exceptional customer experiences. His second book ‘Managing the Customer Experience’, reveals how leaders can build this kind of competitive advantage for their own organisations. Shaun’s latest book ‘See, Feel, Think, Do – the power of instinct in business’ explores how highly successful business leaders and entrepreneurs use the power of instinct to achieve results. Shaun’s new book “Bold brands-how to be brave in business and win” co-authored with Andy Milligan will be published by FT Prentice Hall in late 2010.

Rated as one the top business speakers Shaun doesn’t talk about paradigms, complex methodologies or magic bullets; instead his approach is refreshingly straightforward, always pragmatic and at times, controversial.