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Peter Fisk Founder and CEO of the Genius Works

Session Ideas

See also:
Marketing Genius
Business Genius
Customer Genius
Creative Genius
Green Business
Topics covered by Peter Fisk

Pilot Fish: clever strategies for business growth

Most businesses reach the point where further growth is difficult. Going beyond their existing markets is full of risks and uncertainty. Entering new markets, geographies or categories, is the moment when many successful companies fail.

"Pilot Fish" is a strategy for more effective growth in today’s turbulent markets.

The best opportunities for growth are in deep blue oceans, but few smaller companies are able to reach them, compete in them and thrive. Except the "pilot fish" …small, special and very strong.