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Magnus Lindkvist The Trendspotter

Overview

Magnus Lindkvist is a trendspotter based in Stockholm, Sweden, he combines insights about trends with exuberant energy and personal warmth to create vivid images of the world we live in and the world we will live in. He combines measurable, tangible data with imaginative, emotional ideas discover the point at which business logic and human magic meet. He founded his business, Pattern Recognition, in 2005, he is an active member of TED and runs a blog at magnuslindkvist.vox.com. Furthermore, Magnus is the course director for Europe's only academic course in trendspotting and future thinking at Stockholm School of Entrepreneurship (www.sses.com).

In the past few years, Magnus has spoken on four continents for firms ranging from Fortis, ABN Amro, BBC, PADI, MTV, Carlsberg, KPMG as well as a number of smaller start-ups and specialists.